Style Finds

Muskoka’s Teeny Weeny Bikini Co.: Yes, it’s as Groovy as it Sounds

Ashely Eady: Swimwear Designer & Rosseau Icon

If "Gidget" and "Moondoggie" mean anything to you, you'll love Rosseau's Teeny Weeny Bikini Co. (twbco). Designer Ashley Eady, a longtime Muskoka cottager, dove into handmade swimwear + retail 16 years ago, creating retro, small-batch bikinis and one-piece bathing suits  that compliment a woman's curves. Think: Annette Funicello in 1960s' Beach Blanket Bingo, Sally Field in Gidget, ...

The Three Rs of Summer: Romper, Ray-Ban & Rugby Shirt

Muskoka Fashion Trends

What are the THREE Rs of SUMMER? Romper, Ray-Ban & Rugby Shirt (And you thought the 3Rs were reading, (w)riting & (a)rithmetic ) THE RUGBY SHIRT: Long-sleeved, collared, and made of thick cotton so it won't tear in a scrum, The Rugby Shirt replaced the white-dress-shirt+bowtie early in the 20th century as England's official gear ...

Top 3 Fashion Trends for Summer 2020

Hello, Retro! Mom Jeans & Disco Collars Are on the Comeback

Disco collars. High-waist jeans. Crocheted cardigans, blouses, and bikini tops. If any of this sounds familiar, you're about to be thrust back in time. These '70s fashion staples are making a comeback in time for Summer 2020 in Muskoka. Here's a preview of the Top 3 Retro Fashion Trends of the coming season: "They make ...

GoGo Girls Go Anywhere

Warming up for summer in a chunky GoGo Sweater

"GOGO girls can wear their sweaters anywhere..." So says South Godfrey, owner and designer of a funky, chunky line of hand-knit, Canadian-made sweaters with fun slogans like LAKE GIRL, SNOW BABE, and our favourite, MUSKOKA, which comes emblazoned with a big red heart. With bold, bodacious designs and Australian wool that's spun in Italy, GOGO sweaters suit ...

Muskoka Beach Chic

How a Surf Club Revival Puts the Boogie Back in Port Carling

Frankie Avalon. Gidget. Moondoggie. Beach Blanket Bingo. It’s 1960s beach chic and it’s come to Muskoka. Or shall we say… it’s come back to Muskoka. Nearly 50 years since its inception, Frankies Surf Club has reopened in the iconic Muskoka town of Port Carling. From 1968-1974, the Port Carling Surf Club – a.k.a. Frankies — ...

A Sign of the Times

Muskoka Signmaker & Instagram Entrepreneur Creates Inspirational Signs out of Beautiful Barnboard

It’s a sign of the Muskoka times. Hand-crafted signage marking laneways, boathouses, docks, fireplaces, and bunkies has reached an all-time high on Pinterest and Instagram. Examples: Lake Rules, Life is Better at the Lake, and this self-assured favourite: Come In, We Are Awesome! Riding the wave is Kristen Moller, signmaker and sole proprietor of Muskoka’s ...

The Roundie

Round beach towels make it less hip to be square.

Is it really so hip to be square? The round beach towel — also known as The Roundie — challenges summer norms, taking on the traditionally shaped rectangular beach towel as the go-to for the beaches, boats, and docks of Muskoka. Leading the charge is Canada’s Tofino Towel Co., makers of “the original west coast ...

Nautical Flag Fashion

Flagpole Swimwear’s Nod to the Nautical Flag

Colour-blocked swimwear takes on a luxe new nautical look at the hands of Megan Balch and Jaime Barker, a New York design duo who met in high school and hung out in the South Florida surf. Searching for swimwear that could handle the thundering waves and whistling wind of Atlantic beaches, Balch and Barker came ...

From Malibu to Muskoka

Trends Making Their Way from Malibu to Muskoka

In honour of #WanderlustWednesday , MuskokaStyle’s team is curating a selection of travel, shopping, and adventure experiences that are almost, but not quite, as special as summer in Muskoka. This week, our Los Angeles-based reporter explores Malibu, California, uncovering trends like turkish towels and frozen veggie soft-serves — trends we know will make their way from the ...

5 Ways to Burst Into Summer

Tips on Dressing Brightly from Muskoka’s Lilly Pulitzer

One antidote to a long, slow, grey winter: bursts of vibrant spring colour. Playful resort brights, sorbets, fun retro-pop florals — all make a splash on 2016’s Spring fashion scene. MuskokaStyle paused the presses to converse with Kaitlin, retail director at Island View, the  Lilly Pulitzer Signature Store in Port Carling, Muskoka. Here are five of her ...

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